iQOO SOUL, the BGMI division of esports team S8UL, has partnered with Monster Energy as its official Energy Drink Partner. As part of the association, Monster Energy’s logo will be displayed on iQOO SOUL’s team jersey in the top right spot.
Monster Energy sponsors some of the biggest teams in the world, including The International 2024 champions Team Liquid, USA-based Gen.G, and Made in Brazil (MIBR). Additionally, Monster Energy also partnered with the Call of Duty League last year.
Alongside its collaboration with Monster Energy, iQOO SOUL in 2023 has partnered with a leading smartphone brand, iQOO, as its title sponsor for more than just a tournament.
Recently, S8UL’s prominent content creator, Kaashvi Hiranandani (KaashPlays) also joined the exclusive roster of Monster Energy’s gamers, which also includes the organisation’s co-founders Animesh Agarwal (8Bit Thug) and Naman Mathur (Mortal).
Animesh Agarwal, Co-founder, iQOO SOUL said, “This partnership with Monster Energy is a huge milestone, not just for iQOO SOUL but for the Indian esports ecosystem as a whole. Esports, much like traditional sports, demands peak performance—both physically and mentally. Endurance, focus, and consistency are what separate the best from the rest. Teaming up with Monster Energy is about aligning with a brand that understands the mindset of champions and helps us stay at the top of our game. We are excited for what’s to come and look forward to working closely with Monster Energy to create more opportunities and experiences for our fans and the larger gaming community.”
