Coegi, a digital media agency owned by True Independent Holdings (TIH), today announced the launch of Coegi Canada, marking a significant expansion of its North American operations. The company has appointed Rodney Perry as President of Coegi Canada, effective immediately.
Rodney Perry brings over two decades of digital and interactive experience to his new role as President of Coegi Canada.
Prior to joining Coegi, Perry served as Chief Digital Officer at Chameleon Digital Media and has held leadership positions at prominent organizations including GroupM’s mPlatform, Xaxis, and MEC Interaction.
“We’re thrilled to officially launch Coegi Canada and to welcome Rodney Perry to lead our Canadian operations. This expansion is a natural progression for us, given our longstanding relationships with Canadian clients and our recent integration with Meet The People. Rodney’s extensive experience and deep understanding of the Canadian market make him the ideal leader to drive our growth in this key region,” said Jack Miller, CEO of True Independent Holdings.
“I’m excited to join Coegi at this pivotal moment in the company’s growth. Coegi has built an impressive reputation for leveraging technology and talent to deliver exceptional results for clients. I look forward to building on this foundation and expanding our capabilities to meet the unique needs of the Canadian market,” said Rodney Perry, President of Coegi Canada.
“The Canadian market presents exciting opportunities for growth. With Coegi’s innovative approach to digital marketing and our deep understanding of the local landscape, we’re well-positioned to help Canadian brands achieve their marketing objectives and drive measurable business results,” added Perry.
Coegi has been featured in Adweek’s Fastest Growing Agencies Reports and has a proven track record of success with Canadian clients, including collaborations with Moderna Canada and True Media Canada on key brands such as Re/Max, StorageMart, and Insurance Bureau of Canada.
Coegi Canada will offer the full suite of Coegi’s services, including digital advertising strategy, programmatic advertising, CTV, influencer marketing, search marketing and advanced analytics.
This strategic move comes on the heels of TIH’s joining the Meet The People (MTP) group of agencies earlier this year. In addition to Coegi Canada, MTP also operates two other thriving Canadian companies, Match Retail and TIH subsidiary True Media Canada.
