Swiggy, an on-demand convenience platform, has announced a partnership between its recently launched SNACC app and The Whole Truth, a clean-label food segment.
This partnership allows SNACC users to order nutritious snacks and beverages, delivered to their doorstep within 10 minutes. It further enhances SNACC’s offering of healthy, clean-label options, making it easier for health-conscious consumers to enjoy high-quality food on the go.
With The Whole Truths’ product range now available on SNACC, customers can choose from a variety of clean-label Protein Shakes and Protein Bars.
SNACC had recently announced a partnership with Blue Tokai Coffee Roasters to deliver a range of coffee to coffee aficionados.
Satheesh Raman, Business Head, SNACC, said, “At Swiggy, we have always focused on enhancing convenience and quality for our customers. With SNACC, we are committed to take convenience to the next level. In line with our vision to build SNACC as the preferred option for quick snacks, beverages and healthy food options, we are partnering with new-age brands to get the popular food and beverage options to the customers’ in 10 minutes. Our partnership with The Whole Truth is a step towards offering clean-label, health-conscious products that align with our vision of making healthy and high-quality food options more accessible. We look forward to continuing to expand SNACC’s ecosystem with brands that prioritize customer satisfaction and the highest quality offerings.”
Shashank Mehta, Founder, The Whole Truth said, “We started The Whole Truth to serve 100% clean, nutritious food to busy urban consumers. We firmly believe that lack of time shouldn’t keep people from eating healthy. Our partnership with Swiggy’s SNACC app is a big step towards realising this mission. From low-calorie protein shakes to decadent protein bars and smoothies, you can now get a freshly made, 100% clean protein SNACC, wherever you are, in just 10 minutes. Let’s go!”
