Surya Roshni, a brand in Lighting, Fans, Home Appliances, Steel, and PVC pipes, announced the elevation of Parul Phadke as the new Head of Marketing & Advertising for its Lighting & Consumer Durables business.
Parul brings a dynamic vision rooted in her dual postgraduate degrees in Marketing, along with the MBA and a recent certification in Digital Marketing from MICA, to strengthen Surya Roshni’s brand leadership across India.
Parul Phadke, a highly skilled marketing professional with extensive experience in brand management, corporate communication, public relations, and event management, has been with Surya Roshni as AGM – Marketing Communication prior to this promotion.
In her new role, she will lead the marketing and advertising functions, focusing on innovative campaigns that resonate with Surya Roshni’s diverse customer base and strengthen its market leadership.
In addition to her core marketing responsibilities, Phadke has been instrumental in leading Surya Roshni’s digital marketing transformation, building a robust online presence through data-driven insights, social media strategy, and digital advertising. Her integrated approach to traditional and digital media has significantly amplified the brand’s engagement and visibility among diverse consumer segments.
