Snitch, a Menswear D2C brand, has raised up to ₹332 crore (approximately $40 million) in its Series B funding round, led by 360 ONE Asset.
The round also saw participation from existing investors IvyCap Ventures and SWC Global, along with the Ravi Modi Family Office (founders of Manyavar) and other angel investors.
The fresh funds raised will be used to scale its offline retail presence from the current 55+ stores to over 100 outlets by the end of 2025. Additionally, the brand is set to enter the quick commerce space with fashion delivery in hours, expand its product categories beyond apparel into lifestyle, and begin piloting in international markets.
Founded in 2020 by Siddharth Dungarwal, Snitch is a fashion-forward modern man that offers drop-driven collections and a hybrid retail model combining online and in-store channels. Snitch offers trendy and affordable apparel through its own website, mobile application, and an expanding network of offline retail stores.
Known for releasing fresh collections every week and operating on a lean manufacturing model, the company claims 120% year-on-year growth and strong unit economics across its online and offline channels.
Snitch had previously raised ₹110 crore in its Series A round in December 2023. That funding round supported its initial offline rollout, technology upgrades, and product expansion. Since then, the company has doubled its revenue and expanded its community-first positioning in the Gen Z and millennial fashion market.
Siddharth Dungarwal, Founder & CEO, Snitch, said, “Built on belief, speed and an obsession with our customer, Snitch has been a force redefining fashion making in India for the world. This fundraise is a backing to our belief that Indian fashion can move with speed, scale and confidence, and truly compete at a global stage. With 120% YoY growth, 55+ stores with strong unit economics, and strong loyal customer base, we’re stepping into a bigger league, building a world-class brand with India at its heart and agility at its core. As we gear up for global expansion and soon enter the public markets, this marks a bold step towards creating one of India’s most iconic fashion stories.”
Chetan Naik, Senior Fund Manager and Strategy Head – Technology, 360 ONE Asset, said, “Snitch is one of the fastest-growing profitable scaled D2C brands in India. It has built a unique playbook in Indian fashion, combining trend agility, digital-first execution, and omnichannel reach. With a distinctive operating model that blends weekly design launches, full-stack execution, and lean manufacturing, Snitch has demonstrated the rare ability to deliver high growth while maintaining strong unit economics and exceptional capital efficiency. Its sharp focus on men’s fashion, backed by a scalable offline model, positions it well to become a category-defining brand. We are excited to back Siddharth and the Snitch team as they lead the next phase of fashion innovation from India.”
Vikram Gupta, Founder and Managing Partner, IvyCap Ventures, said, “Our reinvestment in Snitch further confirms our conviction in its strong execution ability, capital-efficient growth, and sharp positioning in the men’s fashion space. With a clear focus on Gen Z and millennial consumers and a scalable omnichannel strategy, the brand is well on its way to becoming a category leader. We are happy to continue supporting the team in their journey.”
Tuck Lye Koh, Founding Partner, SWC Global, said, “Snitch continues to demonstrate strong supply chain management as well as high focus on customer experience. Over the last 18 months, with the offline expansion, Snitch has established itself into a truly omnichannel brand. We are looking forward to our continued partnership with Siddharth and team to grow Snitch into a leading men’s apparel brand in the country.”
