The Caribbean Premier League (CPL) side, Saint Lucia Kings has announced FREEMANS Tools, a manufacturer of measuring tools in the Indian subcontinent as a Principal Sponsor for the CPL 2024.
As part of the deal, the FREEMANS Tools logo will be prominently displayed on the leading arm of the playing and training jerseys of the Saint Lucia Kings’ players and coaches.
The 12th edition of the Caribbean Premier League (CPL 2024) will run from 30 August to 7 October 2024. The tournament consists of six teams competing for the title.
“We are thrilled to announce that, in the 75-year history of FREEMANS Tools, this marks the first time we are partnering with a cricket team. Becoming the Principal Sponsor of the Saint Lucia Kings in the Caribbean Premier League (CPL) is a significant milestone for us. We believe that our values align perfectly and are excited to combine our strengths to make this partnership a success. We wish SLK all the best for what promises to be an exciting season,” says Sahil Nayar, Executive Director at FMI Limited (FREEMANS).
“On behalf of the entire Saint Lucia Kings team, I would like to welcome on board FREEMANS as a principal sponsor. The team looks forward to winning our maiden title and putting in some brilliant performances both for our fans and for FREEMANS,” said Satish Menon, CEO of KPH Dream Cricket Pvt Ltd.
Saint Lucia Kings are owned by KPH Dream Cricket Pvt Ltd, the consortium that also owns the IPL side Punjab Kings.
Saint Lucia was one of the six teams formed in 2013 for the inaugural season of the tournament. Over the last 4 seasons, the Saint Lucia Kings have made 2 finals appearances and 2 knockouts. Presently, the team is mentored and coached by Daren Sammy – the former captain of the West Indies national cricket team.
The Saint Lucia Kings team is captained by former South Africa Captain Faf Du Plessis.
