SuperYou, a protein supplements brand co-founded by Ranveer Singh, has raised an undisclosed amount in its Series A funding from Zerodha co-founders Nikhil Kamath and Nithin Kamath, through Rainmatter, the venture capital arm of Zerodha.
The funds raised will be used to expand its offerings in the coming months, bringing new and exciting products to meet the growing demand for healthier food options in India.
Nikunj Biyani, co-founder, SuperYou, said, “We’re thrilled to have Rainmatter on board as partners. Their support and shared vision for a healthier future will help us scale quickly and create a meaningful impact. With SuperYou, we’re making healthy living accessible, exciting, and fun for people across India. This brand is driven by the belief that nutrition should not be a compromise—it should be a part of every consumer’s daily routine.”
Ranveer Singh, co-founder, SuperYou, said, “SuperYou is more than just a brand—it’s a movement. I’ve always believed in living life at full energy and giving my best in everything I do. With SuperYou, I want to share that feeling with everyone. These Protein Wafer Bars are just the beginning. I’m proud to be part of a venture that’s changing the way people think about nutrition. It’s about fueling your body the right way—deliciously and efficiently. What we’re doing with this brand is revolutionary, and I’m excited to see how it will empower people to live healthier, more active lives.”
Nithin Kamath and Nikhil Kamath, co-founders of Zerodha and Rainmatter said, “India faces significant protein deficiency with 73% of the population not taking the minimum dietary intake. This can eventually lead to muscle loss and reduce physical strength. We’ve been supporting entrepreneurs trying to introduce protein options in our daily nutrition. Superyou’s Wafer bars can be a good snacking or dessert alternative to existing options. We are excited to support and partner with Ranveer and Nikunj and are eager to see the next line of products they think about and launch.”
Co-founded in 2024 by Ranveer Singh, alongside entrepreneur and co-founder, Nikunj Biyani. SuperYou recently launched its flagship SuperYou Protein Wafer Bars while preparing to expand into various other products in the future.
SuperYou’s products are designed with the modern consumer in mind, blending convenience with high-quality, protein-packed ingredients. SuperYou plans to invest ₹40-50 crore over time and aims to achieve a ₹500 crore growth within the next five years.
SuperYou claims to sell 2.5 lakh products within 48 hours of its launch. SuperYou is available on its website and all major delivery platforms such as Amazon, Flipkart, Zepto, Blinkit and Instamart; including select modern trade stores such as Reliance Fresh, Noble Plus, Wellness Forever, 7/11, Relay, Nature’s Basket and more across top ten cities in India very soon.
