GMR Sports-owned UP Yoddhas has announced Hero FinCorp as Principal Sponsor for the 12th edition of the Pro Kabaddi League (PKL 2025).
Satyam Trivedi, CEO, GMR Sports, said, “We are delighted to welcome Hero FinCorp as our Principal Sponsor. We share a mutual vision and energy which align with our aspirations for the upcoming seasons. Together, we aim to give our fans many moments to cheer for both on and off the mat.”
Priya Kashyap, Chief of Staff, Hero FinCorp, said, “This association with UP Yoddhas as Principal Sponsor is an extension of our shared values and vision. Kabaddi represents grit and teamwork; values that resonate with us at Hero FinCorp. Our partnership with the Yoddhas is not just about supporting a team, but also about celebrating a sport that embodies Bharat’s spirit. As Bharat ka digital lender this association represents our commitment to the nation’s progress. We look forward to an exciting season.”


