HDB Financial Services (HDBFS) announced the continuation of its successful partnership with Haryana Steelers for the 12th season of the Pro Kabaddi League (PKL 2025).
As the Official Lending Partner of the Haryana Steelers, HDBFS will maintain a prominent presence on the team’s jersey and at match venues.
During the league and festive season, HDBFS will offer attractive deals and financial solutions products, including Consumer Durables, Two-Wheelers, Commercial Vehicles, Asset Loans, Business Loans, LAP, and Gold Loans, to help customers turn their aspirations into reality.
Karthik Srinivasan, Chief Business Officer, HDB Financial Services, said, “We are pleased to extend our partnership with the Haryana Steelers. The team’s grit, determination, and ability to inspire millions resonates with our own brand ethos of helping individuals make their dreams a reality. Together, we aim to motivate Aspirational India to ‘Jeet Pakki’—pursue their ambitions with confidence, backed by our wide range of financial solutions. The partnership reinforces our mission of empowering Individuals to pursue their ambitions with confidence.”
Karan Yadav, Chief Commercial Officer, JSW Sports, said, “HDB Financial Services has been an exceptional partner, and we are excited to take this journey forward together. The Pro Kabaddi League has firmly established itself as one of the most viewed sports spectacle, captivating millions across the nation. This partnership gives HDBFS the incredible opportunity to connect with a passionate and ever-growing fan base. Riding the wave of our championship triumph last year, the Haryana Steelers’ popularity has soared to new heights. Together, we’re not just chasing victories on the mat, we’re inspiring dreams and igniting passion throughout the country.”
The PKL 2025 season will bring the festive spirit to cities across India this August. Matches will be held in Vizag, Chennai, Delhi, and Jaipur.
