MoneyGram Haas F1 Team announced Mphasis, an IT solutions provider specializing in cloud and cognitive services, as its new Official Digital Partner in a dynamic multi-year partnership.
Mphasis will collaborate closely with the MoneyGram Haas F1 Team to develop cutting-edge solutions aimed at enhancing the team’s performance on the track and driving operational efficiency off the track.
Through this partnership, Mphasis will bring its expertise in Data, Automation, Analytics, Cyber security, and Artificial Intelligence (AI) to empower MoneyGram Haas F1 Team in areas such as real-time data analysis, predictive modeling, and performance optimization.
As part of the deal, Mphasis branding will now feature on both MoneyGram Haas F1 Team VF-24 entries, driven by Nico Hulkenberg and Kevin Magnussen, beginning with this week’s Las Vegas Grand Prix, Thursday 21 – Saturday 23 November – Round 22 of the 2024 FIA Formula 1 World Championship.
“We are thrilled to welcome Mphasis as our Official Digital Partner. Their expertise in advanced technology and innovative approach to problem-solving will be instrumental in helping us reach new heights of performance and efficiency. This multi-year partnership represents the perfect synergy between two organizations striving for excellence,” said Ayao Komatsu, Team Principal, MoneyGram Haas F1 Team.
“Partnering with MoneyGram Haas F1 Team is an exciting opportunity for Mphasis to showcase how technology can redefine what’s possible in the world of high-performance sports. This partnership underscores our commitment to drive the future of sport technology. We look forward to a collaborative journey focused on innovation and success,” said Nitin Rakesh, Chief Executive Officer & Managing Director, Mphasis.
Mphasis and MoneyGram Haas F1 Team will also engage fans through a series of interactive digital activations, bridging the gap between technology and sport.
