Skechers, the Comfort Technology Company, and a performance and lifestyle footwear announced its official kit partnership with the Indian Super League (ISL) side, Mohun Bagan Super Giant (MBSG).
Players on the team will be outfitted in Skechers-branded match kits, training attire and lifestyle wear. As part of the deal, the Skechers logo will be displayed on the jerseys of Mohun Bagan Super Giant.
The jerseys of Mohun Bagan Super Giant will be available on the Skechers website and in retail stores throughout India.
Rahul Vira, CEO of Skechers South Asia, said, “We are incredibly proud to partner with a club as iconic as Mohun Bagan Super Giant. With more and more players globally experiencing our signature Comfort That Performs on the pitch, this association is an extension of our commitment to develop a strong sports culture in India while reinforcing Skechers as a leading performance brand to consumers everywhere. Mohun Bagan’s legacy and its passionate fan base align perfectly with our brand values, and we are excited to be part of their journey as they continue to inspire and achieve further milestones on the field.”
Vinay Chopra, Director of Mohun Bagan Super Giant, said, “We are thrilled to partner with Skechers, a global leader in performance and lifestyle apparel, to fuel our pursuit of excellence on and off the pitch. This association is a testament to our shared values of innovation, quality, and a passion for performance. With Skechers by our side, we’re confident that our team will be equipped with the best apparel to take on the toughest challenges in the Indian Super League and beyond. We look forward to a winning partnership that will inspire our fans and take Indian football to new heights.”
Skechers has partnered with athletes around the world who compete in the brand’s footwear across various sports including football, cricket, basketball, golf, pickleball, and running.
Along with existing official partnerships with the Indian Pickleball Association and the Mumbai Indians, these initiatives reflect Skechers’ commitment to enhancing its reputation in the sportswear market and providing athletes with innovative, high-performance gear.
