KisanKonnect, a farm-to-fork D2C brand, has raised ₹72 crore in its pre-Series B funding round led by Bajaj Finserv Group. The round also saw participation from Mistry Ventures, Desai Foods, Dhanuka Agritech and Action Tessa Family Office.
The funds raised will be used to expand its technology stack, deepen its farmer network and scale its digital and offline presence.
In May, KisanKonnect raised $4.5 million in a Series A funding round led by Mistry Ventures with participation from Brand Capital, VC-Grid, Vishwang Desai and Bollywood actress Shilpa Shetty.
Founded in 2020 by Vivek Nirmal and Nidhi Nirmal, KisanKonnect has built a technology-first supply chain platform uniquely designed for fresh produce.
KisanKonnect sources food directly from its network of farmers through its village-level collection centres, and with no interference from the middlemen, delivers the produce to the consumers.
The company has developed proprietary Supply Chain Intelligence tools that tackle perishables complexity, covering IoT and RFID-based traceability, AI-driven demand forecasting, a farmer advisory app, and real-time dashboards. KisanKonnect handles 650+ SKUs of temperature-sensitive produce.
KisanKonnect follows a strong omnichannel strategy. Its digital App caters to younger customer cohorts, offering 60-minute delivery across Mumbai and Pune. At the same time, its conveniently located KisanKonnect Farm Stores serve consumers who prefer to shop for fresh produce offline.
Vivek Nirmal, Co-Founder of KisanKonnect, said, “We have built proprietary tech tools and strong farmer partnerships that transform perishables logistics into a predictable, scalable and consumer-friendly model. This has helped us to solve the toughest problem in fresh produce supply chains – the lack of real-time intelligence. This fundraise will help us expand our technology stack further, deepen our farmer network and scale both our digital and offline presence.”
Sam Subramaniam, President & Head – Private Equity of Bajaj Finserv Group, said, “KisanKonnect, as the leading farm-to-fork platform, sits at the intersection of Agri Tech, D2C and E-commerce. The Company has demonstrated a unique ability to digitize and streamline fresh produce supply chains, while building trusted farmer partnerships and delighting quality-conscious consumers. We are excited to partner with the KisanKonnect team in their next phase of growth.”
