Katalyst Sports, a sports sponsorship agency, announced the appointment of Ushnish D as Senior Vice President and Business Head. With over two decades of experience across the media and entertainment industry, Ushnish brings with him a wealth of strategic insight, content expertise, and business acumen that will be instrumental in driving Katalyst Sports’ next phase of growth.
Throughout his 20+ year career, Ushnish has held leadership roles at some of the most prominent names in the industry, including Viacom18 Media Pvt. Ltd., Zee Entertainment Enterprises, Turner International, and Bennett, Coleman & Co. Ltd., among others.
In his new role, Ushnish will focus on expanding Katalyst’s presence in the Indian sports landscape, forging strategic partnerships, and driving innovative content-led initiatives that connect fans, brands, and athletes more meaningfully.
Nitin Arora, Founder, Katalyst Entertainment, said, “We are excited to welcome Ushnish to the Katalyst family. His proven track record and multi-dimensional experience across media verticals align perfectly with our mission to redefine how sports are consumed and celebrated in India.”
Ushnish D said, “I am thrilled to join Katalyst Sports at such a pivotal time in the evolution of India’s sports ecosystem. The vision here is bold, disruptive, and deeply passionate, and I look forward to contributing to the journey of building stronger fan communities, content-driven experiences, and lasting impact through sport.”
