Tata Motors, a commercial vehicle manufacturer, has announced its association with Jamshedpur FC as the official automobile partner for the next three editions of the Indian Super League (ISL).
During these upcoming seasons, Jamshedpur FC will promote Tata Motors’ Intra range of pick-ups, engineered to perfectly suit the needs of customers looking for higher load-carrying capacity and better driveability.
As part of this partnership, Jamshedpur FC’s official kit for the upcoming season will prominently feature the Tata Intra logo on the sleeves of the match jerseys as well as on the team’s shorts. Additionally, Tata Intra advertisements will be showcased on LED perimeter boards during all Jamshedpur FC home matches.
Commenting on the announcement, Shubhranshu Singh, Chief Marketing Officer, Tata Motors Commercial Vehicles, said, “Football is more than just a sport, it brings people together. As Jamshedpur is the cherished home ground of the Tata group, we are happy to associate with Jamshedpur FC – one of the strongest teams in the Indian Super League. This partnership between Tata Motors and Jamshedpur FC is a natural fit, as both entities represent the spirit of ‘Har Din Jitaye’ or ‘Win Everyday’. Just as Jamshedpur FC strives for victory on the field, our Tata Intra is designed to help our customers achieve daily wins in their businesses. The Intra, with its promise of uninterrupted operations and higher profits, mirrors the dedication and performance of the Jamshedpur FC team. We look forward to a successful collaboration that celebrates the pursuit of excellence.”
Jamshedpur FC’s Chief Executive Officer, MMukul Choudhari, said, “We are delighted to extend our partnership with Tata Motors as Jamshedpur FC’s official automobile partner for the next three seasons of the Indian Super League. This collaboration has been an integral part of our journey since the club’s inception, and it is an honor to promote Tata Intra Trucks, a brand that symbolizes reliability and innovation. Together, we aim to continue our growth both on and off the field, while engaging our passionate fans with the values we share.”
