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Home > Startups > Funding > Felicity Games raises $3 million in seed funding led by 3one4 Capital

Felicity Games raises $3 million in seed funding led by 3one4 Capital

Founded in 2023 by Anurag Choudhary, Felicity Games specializes in hybrid-casual games publishing.

Abhinav Kumar Singh
Last updated: March 11, 2025 4:29 PM
By Abhinav Kumar Singh
Felicity Games raises $3 million in seed funding led by 3one4 Capital
Felicity Games raises $3 million in seed funding led by 3one4 Capital
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Felicity Games, a global mobile game publisher, has raised $3 million (₹25.8 crore) in a seed funding round led by 3one4 Capital.

The round also saw participation from international investors such as T-Accelerate Capital (Singapore) and MIXI Global Investments (Tokyo) and follow-up investments from existing backers DeVC and Visceral Capital.

The funds raised will be used to expand its publishing infrastructure and deepen its relationships with Indian game studios. The company also plans to scale its successful titles and test additional games by the end of 2025.

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“We are building the next generation of global gaming successes from India. At Felicity, we take a tech-driven, execution-focused approach to systematically identify and scale global hits. By tapping into India’s studio ecosystem and top global talent in UA, Monetization, and Live Ops, we’re accelerating learning and innovation. This fundraise fuels our mission to double down on innovation, partnerships, and growth,” said Anurag Choudhary, Founder & CEO of Felicity Games.

Sonal Saldanha, VP at 3one4 Capital said, “The gaming industry has changed significantly, with mobile adoption and new advertising rules reshaping how games are built, discovered, and monetized. These shifts create opportunities for new companies to emerge. Felicity is taking a first-principles approach to building a substantial gaming business from India by leveraging exceptional talent, operational efficiency, and rapid execution. We share Anurag’s vision and are excited to support an industry-defining gaming company emerging from India.”

Founded in 2023 by Anurag Choudhary, Felicity Games specializes in hybrid-casual games publishing. Felicity Games combines data-driven game development with cutting-edge publishing infrastructure, Felicity helps studios launch, optimize, and scale their games worldwide.

In 2024, Felicity Games forged partnerships with over 10 Indian studios to test and scale several games.

Felicity claims that it has surpassed $1 million in annual recurring revenue (ARR) and crossed 1 million downloads across its top-performing titles, Seek & Find and Nova Solitaire.

The company closed February with over $100K in gross revenue, marking a 4X scale-up from November 2024.

TAGGED:3One4 CapitalDeVCFelicity GamesMIXI Global InvestmentsT-Accelerate CapitalVisceral Capital

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