FanCode has entered into a five-year partnership with LALIGA to exclusively broadcast LALIGA EA Sports and LALIGA Hypermotion for India. FanCode will also be streaming the remaining matches for the current season, including this weekend’s hotly anticipated ELCLÁSICO between Real Madrid and Barcelona.
Earlier, La Liga was streaming on GXR World in India.
FanCode will provide football fans in India with comprehensive coverage of LALIGA events, including live coverage of every one of the 380 top-flight games alongside live action from LALIGA Hypermotion.
LALIGA will be available on FanCode’s mobile app (Android & iOS), TV app (Android TV, Amazon Fire TV Stick, Jio STB, Samsung TV, LG TV) and on the web at fancode.com, with all matches streamed in HD.
FanCode will work closely with LALIGA in rolling out a comprehensive marketing strategy across both online and offline platforms to drive awareness and engagement for LALIGA in India. This will include large-scale community outreach, marquee match screenings, high-impact social media takeovers, and bringing top LALIGA stars to India to deepen fan connect. FanCode will activate existing fan communities through sustained, year-long initiatives while also introducing the league to a new generation of young, sports-savvy audiences.
Javier Tebas, president of LALIGA, said, “We are delighted to have FanCode partner with us for the Indian market. At LALIGA we always look for best-in-class partners to deliver Spanish football to fans everywhere. FanCode brings strong local expertise and shares our passion for growing the league’s reach. We look forward to working together over the next five years to bring the best of Spanish football to fans in India.”
Yannick Colaco, co-founder of FanCode, said, “We’ve seen first-hand the incredible fan following that LALIGA commands in India. With top-tier clubs and world-class players on display, fans can expect high-quality football week in, week out. Our 360-degree approach will ensure a seamless experience across all touchpoints — be it live streaming, engaging with fans to build a strong community or taking the league to new fans. We’re excited to work closely with LALIGA to grow the league’s popularity in India.”
