The E-Gaming Federation (EGF), a skill-gaming industry body has partnered with Social & Media Matters to launch a public awareness campaign to promote responsible gaming practices.
Designed to enhance online safety and create awareness around responsible play, the initiative will roll out interactive workshops across 30 colleges in five Indian states including Tamil Nadu, Karnataka, Andhra Pradesh, Maharashtra, and Uttar Pradesh.
The Responsible Gaming initiative includes the development of an interactive module focusing on awareness and education of healthy gaming habits and setting limits among college students who are significant users of online gaming platforms. A key aspect of the program is to introduce students to the concept of responsible gaming, exploring the best international practices and principles that promote moderation.
In addition, by ensuring students understand responsible gaming practices, the program will help students learn to identify the threshold of problem gaming and understand the importance of balancing gaming with other life activities. The module will highlight broader online safety concerns, particularly for minors, by encouraging the use of parental controls and industry-led compliance standards.
The initiative will initially roll out in Tamil Nadu followed by other states. Each 90-minute workshop will include engaging quizzes, games, and giveaways to create an interactive and memorable learning experience. Participants will also receive practical dos and don’ts for responsible gaming. Upon completion of the workshop, all participants will be awarded a certificate of completion recognizing their commitment to responsible gaming.
Anuraag Saxena, CEO, of EGF, said, “Responsible gaming is the cornerstone of a thriving online gaming industry. We have always emphasized the importance of enabling and facilitating responsible gaming that promotes fair and transparent play. This initiative is a significant step that goes beyond mere awareness; it equips players with tools to make safer, healthier choices. It is our proactive approach to drive impactful conversations and empower young Bhartiya adults with the knowledge to enjoy a safer online gaming experience.”
Pratishtha Arora, CEO of Social & Media Matters said, “Gaming has become an integral part of how young adults engage online. This campaign is about empowering them with the information and resources they need to navigate the digital landscape safely. Through our interactive workshops, we aim to foster a culture of awareness and support, ensuring that gaming remains a source of entertainment. Together with EGF, we aim to bring players together and create a culture of responsible gaming that benefits individuals and the broader gaming community.”
