Dabur India has announced that it will acquire a 51% stake in Sesa Care, maker of Ayurvedic personal care and wellness products for ₹12.59 crore.
The enterprise value is estimated to be in the range of ₹315-325 crore, including debt of ₹289 crore, which will be backed by the Corporate Guarantee of Dabur.
“Dabur is a market leader in the hair oils category. The proposed merger of Sesa will bring to Dabur a premium brand with strong credentials around Ayurveda that will complement our existing portfolio and strengthen our presence in the hair care category. We look forward to the exciting opportunities this deal brings,” Dabur India Limited Chairman Mohit Burman said.
“This merger aligns with our long-term vision to consolidate our portfolio and tap into newer growth opportunities. By integrating Sesa’s range of Ayurvedic hair care products and expertise with Dabur’s extensive distribution network, category expertise, and access to key international markets, we aim to grow brand Sesa and deliver enhanced value to our stakeholders in addition to revenue and cost synergies,” Dabur India Limited Chief Executive Officer Mohit Malhotra added.
“Sesa allows us to fill a strategic whitespace. We will continue to actively look for additional targets in both traditional and new age areas,” said Abhinav Dhall, who recently joined Dabur India Limited as Executive Director and Group Head of Corporate Strategy after spending several years in private equity and strategy consulting.
Sesa Care Private Limited CEO Sandeep Rai said, “With this proposed merger, our goal is to create a stronger, more resilient business that will provide even greater opportunities for growth in the future.”
