Cyient, a global intelligent engineering solutions company, announced the appointment of Utkarsh Srivastav as Chief Marketing Officer (CMO). As CMO, Utkarsh will lead the marketing organization to drive brand growth, customer engagement, and market positioning.
Utkarsh is a seasoned B2B marketing leader with a proven track record of delivering brand recognition and top-line growth for leading technology and engineering services companies. His expertise spans crafting compelling brand narratives, shaping differentiated value propositions, and executing strategic go-to-market initiatives.
Most recently, Utkarsh served as Senior Director and Head of Marketing at L&T Technology Services (LTTS), where he led the development of the company’s new brand positioning and its global launch. He is credited with conceptualizing and delivering the industry’s first-of-its-kind ER&D Hackathon and Bus Tour campaign, which won the Best Brand Experience Award at the Stevie Awards 2020.
Prior to LTTS, Utkarsh spent eleven years with HCLTech, where he led marketing for Cloud and Infrastructure services, alongside CXO/ABM programs at Wharton Business School and INSEAD Business School, and sports marketing activations with Manchester United and the Volvo Ocean Race.
Sukamal Banerjee, Executive Director & Chief Executive Officer, Cyient, said, “We are delighted to welcome Utkarsh to Cyient’s leadership team. His deep expertise in marketing strategy and brand transformation will be instrumental as we continue to strengthen our global presence and reinforce Cyient’s position as a trusted partner delivering Intelligent Engineering solutions to our customers. I look forward to working closely with him as we drive our next phase of growth and innovation.”
Utkarsh Srivastav said, “I am excited to join Cyient at such a pivotal time in its journey. The company’s vision of driving purposeful innovation and engineering a sustainable future deeply resonates with me. I look forward to collaborating with our teams globally to further enhance Cyient’s brand equity and create compelling experiences for our customers, partners, and stakeholders.”
