Bisleri International, a packaged drinking water brand, announced its partnership with the inaugural GMR Rugby Premier League (RPL) as the Official Hydration Partner.
The Rugby Premier League, a franchise-based Rugby 7s competition, kicked off on June 15, 2025, at the Andheri Sports Complex in Mumbai. Featuring six city-based teams–Bengaluru Bravehearts, Chennai Bulls, Delhi Redz, Hyderabad Heroes, Kalinga Black Tigers, and Mumbai Dreamers–the league highlights top-tier talent from India and across the globe.
Spanning 34 matches over 15 action-packed days, the RPL promises to captivate audiences nationwide. Backed by an exclusive 15-day window granted by World Rugby, the league has attracted marquee international stars, including Olympic medallists, World Champions, and former World Player of the Year honourees.
The RPL is broadcast live on JioHotstar, bringing the excitement of Rugby to fans across the country.
Tushar Malhotra, Director of Sales & Marketing at Bisleri International, said, “We’re thrilled to partner with GMR Rugby Premier League in its inaugural season–a tournament that distinguishes itself through both its bold vision and international impact. This collaboration is part of Bisleri’s broader sports marketing program, which now includes 56 active partnerships across various disciplines. Through this association, we’re proud to support some of the world’s top rugby athletes with our premium hydration solutions, while engaging global sports fans through compelling content and immersive experiences.”
Satyam Trivedi, CEO, GMR Sports, said, “We are delighted to welcome Bisleri International as our Official Hydration Partner. Hydration is essential for peak athletic performance, and Bisleri’s reputation for premium quality aligns perfectly with our commitment to providing world-class facilities and experiences for our players and fans of rugby. We are excited about the innovative content and engagement opportunities this partnership brings.”
