Arya.ag, an agritech startup has raised $29 million (₹242 crore) in pre-Series D funding round led by Switzerland-based investment firm Blue Earth Capital. The round also saw participation from existing investors Asia Impact and Quona Capital.
The company plans to utilise the newly raised funds to gain market share and improve its profitability.
Rohan Ghose, Director of Private Equity Partnerships at Blue Earth Capital, said, “We are incredibly proud to invest in Arya.ag, a company that is helping create a more dynamic and resilient agricultural market in India. This investment aligns perfectly with Blue Earth Capital’s mission of addressing some of the world’s most pressing social and environmental challenges and, by backing this innovative company and its exceptional management team, we are not only fostering agricultural advancements but also contributing to the economic growth and sustainability of rural communities and farmers across India.”
Christian Banno, Chief Investment Officer of Asia Impact said, “At Asia Impact, we believe that leveraging private capital for the public good can help build a more equitable and sustainable future for all. Arya.ag’s work with farmers, FPOs and ‘climate champions’ to build trust, optimise resource allocation, and minimise adverse environmental impacts has been extremely impactful, especially in the face of climate-induced stress in agriculture. We hope that together we can strengthen these networks and create value for all stakeholders in the agricultural ecosystem.”
Prasanna Rao, Arya.ag’s CEO and Co-founder, said, “The Pre-Series D funding from Blue Earth Capital, along with the continued support from Asia Impact and Quona Capital, validates our philosophy of creating a commercially attractive business model delivering value to all stakeholders in the agri-ecosystem, especially the smallest of stakeholders at the fringes of inclusion. This investment will help accelerate our growth trajectory. With these funds, we plan to expand our reach, serve more farmers and buyers, and introduce innovative offerings to strengthen our position as India’s most trusted agri-commerce platform.”
Founded by Rao, Chattanathan Devarajan and Anand Chandra, Arya.ag offers an integrated grain commerce platform that seamlessly connects sellers and buyers of agriproducts to facilitate and streamline commerce, driving efficiencies and reducing waste. The platform integrates warehouse discovery, farmgate-level storage, finance and market linkages, providing a comprehensive solution across the entire value chain while addressing market inefficiencies.
It operates across 60% of Indian districts and has 11,000 warehouses.
Arya.ag deploys satellite technology to improve farm productivity, reduce waste, and increase transparency across the value chain. Additionally, the company plans to initiate partnerships to improve on-farm Package of Practices (PoP) and measures to reduce food loss, thereby enhancing climate resilience for its farmer base. These initiatives aim to improve the incomes of over 1,200 Farmer Producer Organizations (FPOs) while delivering better climate outcomes.
Arya.ag stands out as the only Indian agritech platform at scale to report profits (₹17 crore) on revenues of ₹360 crore in FY24, marking a profit growth of over 36% compared to FY23.
Arya.ag aims to impact over 10 million farmers by empowering them to sell their produce at the right time and to the right buyer within the next 3-4 years. The company plans to facilitate over $3 billion in agri-loans and create commerce linkages of over $4 billion while increasing its storage footprint by more than four times by 2028.
