Ariser, the smart-casual label for everyday go-getters, announced Indian cricketer Ravindra Jadeja as its brand ambassador.
A 360-degree campaign across TV, digital, outdoor, and retail touchpoints will spotlight Jadeja and Ariser’s latest collection, showcasing smart-casual menswear.
In an evolving menswear market, Ariser stands apart by blending comfort, craftsmanship, and contemporary design. The brand offers a versatile wardrobe from printed, striped, and solid shirts to polos, chinos, denim, and activewear crafted to combine everyday functionality with modern aesthetics. Every piece is designed for ease, wearability, and relevance across seasons, helping men look sharp, feel good, and own their style from day to night.
B.R. Aruneashwar, Managing Director of Ariser, said, “We’re proud to welcome Ravindra Jadeja to the family as the new face of Ariser. Mr. Jadeja’s journey from a consistent performer to one of India’s most dependable all-rounders mirrors Ariser’s own story of ambition, consistency, and style. His sharp game sense and effortless confidence makes him the perfect face for a brand built on self-belief and performance. With trend-forward colours, versatile fits, and timeless design, we are here for those who rise above the routine, and Mr. Jadeja truly embodies that spirit.”
Ravindra Jadeja said, “I’m proud to partner with Ariser, an Indian brand that truly understands how today’s men live: busy, active, and always on the move. What sets Ariser apart is its focus on quality, comfort, and craftsmanship across every piece. Whether I’m training, travelling, or attending an event, I need clothes that not only look sharp but also feel great, and the brand delivers on all fronts. The fit, the finish, the feel, it’s all spot on, without the hefty price tag, bringing a fresh energy to menswear, and I’m excited to represent a brand that’s redefining everyday fashion with such style and substance.”
