Allied Blenders and Distillers (ABDL) has announced the appointment of Arvind Mohta as its new Marketing Director.
Arvind Moht succeeds Arvind Hangal, who resigned from his position as Marketing Director and SMP. Hangal will take on a senior leadership role at ABD Maestro, a subsidiary of ABDL.
With nearly two decades of experience across commercial sales and marketing, Mohta brings deep expertise from leading roles at United Spirits (Diageo), Johnson & Johnson, Jubilant Industries, Mahindra Holidays and Pernod Ricard. His experience spans brand building, sales strategy and new product launches across diverse geographies.
At United Spirits, Mohta was instrumental in launching a mass-market brand extension, refining brand positioning and driving campaigns for the Diageo Reserve portfolio. He was also a founding member of Brand Touch and Analytics, a startup focused on marketing analytics.
