Alive, a full-stack platform for premium businesses and creators, has raised ₹6 crore in funding from Powerhouse Ventures and angel investors and operators.
The funds raised will be used to expand its footprint and deepen its presence across India.
Founded in 2023 by Vivek Kumar, Alive is a tech platform for curated, unique, and immersive experiences powered by proprietary technology that designs, builds, and distributes immersive experiences at scale.
Alive is dedicated to creating new and original, emotionally driven experiences across adventure, art, food, wellness, and culture.
Alive conceptualises, creates, and curates its own experiences across adventure, food, art, wellness, and culture. From sky adventures and vineyard brunches to pottery workshops, glamping escapes, and chef-led dinners, every experience is powered by tech but crafted to spark emotion, wonder, and connection.
Alive has already partnered with The Leela Palace, Embassy International Riding School, Prestige Golfshire, and the Padukone-Dravid Centre for Sports Excellence to deliver premium experiences.
Alive claims to have booked over a thousand experiences every month and curated over 125+ experiences across five cities.
Beyond consumers, Alive is also powering India’s emerging experience creator economy. By simplifying creation, discovery, and marketing, Alive enables chefs, artists, and hosts to turn passion into sustainable business. Many earn up to ₹5 lakh per month by launching new experiences on the platform.
Alive is currently live in Bengaluru and Hyderabad with plans to expand to Goa by the end of the year.
In less than a year, the tech startup has recorded 90x revenue growth, scaled to over 125 original experiences, and set its sights on achieving ₹100 crore ARR by March 2027.
By 2026, the platform aims to be active in 10 major Indian cities and 3-5 tourist destinations, scaling to 500+ experiences and over 100,000 paying customers.
Vivek Kumar, Founder, Alive, said, “Our mission at Alive is to massively upgrade quality of life in Indian cities. We are doing it through thousands of new and unique experiences produced with our tech-first, highly scalable approach. With Alive, we’re creating the lifestyle layer India never had and one that makes discovery, joy, and connection part of everyday life. India’s experience economy is where e-commerce was a decade ago, with full of untapped potential. We’re not just creating experiences, we’re shaping a cultural shift in how people live, celebrate, and connect.”
Kshitij Golwalkar, General Partner, Powerhouse Ventures, said, “We see Alive as a category-defining company that’s blending technology, culture, and lifestyle to transform how Indians experience life. As disposable incomes rise and consumers seek meaning over materialism, Alive is perfectly positioned to lead India’s next multibillion-dollar movement, which is the experience economy.”
