Airtel and Apple have announced a strategic partnership to bring exclusive offers of Apple TV+ and Apple Music to customers in India.
Airtel also announced that it will be shutting down its streaming music service, Wynk Music – ten years after its launch, and absorb all its employees in the Airtel ecosystem.
Airtel users will have access to Apple Music. Additionally, Wynk Premium users will receive exclusive offers from Airtel for Apple Music.
Airtel Xstream customers will have access to Apple TV+ including premium Airtel WiFi and Postpaid plans.
Bharti Airtel will bring new and exclusive offers for Apple TV+ and Apple Music. These Apple Music and Apple TV+ offers will become available exclusively to Airtel customers in India, later this year.
Amit Tripathi, Chief Marketing Officer & EVP Customer Experience for Bharti Airtel said, “Apple and Airtel are natural partners who strive to bring excellence to customer experience. We also share the common vision of serving the entertainment needs of Indian users. Airtel offers a one-stop shop to bring all content and entertainment through Airtel Xstream. This partnership with Apple will provide immense value to our customers since they will now have access to the best content and entertainment globally.”
“We are thrilled that Airtel customers in India will soon be able to enjoy all of the incredible content on Apple TV+ and Apple Music. With our ever-growing catalog of world‐class films, television shows and music to choose from, we know there will be something for everyone,” said Oliver Schusser, Apple’s vice president of Apple Music, Apple TV+, Sports, and Beats.
