AdLift, a global digital marketing agency (now part of Liqvd Asia), has won the SEO and content marketing mandate for Plum, a science-first, vegan, premium beauty brand.
As part of this partnership, AdLift will craft a full-funnel organic growth strategy focused on boosting Plum’s search visibility, optimizing content operations, and driving high-intent traffic. The mandate includes end-to-end SEO solutions, content strategy, technical optimization, and data-driven performance tracking.
Prashant Puri, Co-founder & CEO of AdLift, said, “Plum’s commitment to effective skincare with a conscience is inspiring. Our goal is to expand their organic footprint and help them win critical search moments in the customer journey.”
A Plum spokesperson said, “AdLift’s strategic thinking aligns with our vision of building meaningful, digital-first connections with our audience.”
