Balkrishna Industries (BKT), a global player in the off-highway tyre market, announced its association as the Official Tyre Partner for all five teams, Mumbai Indians, Royal Challengers Bangalore, Delhi Capitals, Gujarat Giants, and UP Warriorz, in the upcoming season of the Women’s Premier League (WPL 2026).
Rajiv Poddar, Joint Managing Director, BKT, said, “BKT aligns with sporting platforms that embody equality and inclusion, promoting a positive impact on people and sport enthusiasts. Joining forces with teams competing in India’s premier women’s T20 championship builds on BKT’s established presence in cricket globally and strengthens our portfolio of strategic sporting relationships. Through these partnerships, we aim to play a meaningful role in supporting a high-performance platform that celebrates excellence and resilience and contributes positively to the continued evolution of women’s cricket in India.”
Rajesh Menon, Chief Operating Officer, Royal Challengers Bengaluru, said, “We are delighted to partner with BKT Tyres, a brand that shares our commitment to excellence, inclusion and the continued growth of women’s cricket. Their strong global association with sports and belief in high performance platforms make them a valuable partner for us. We look forward to a meaningful and successful association.”
Sunil Gupta, CEO, Delhi Capitals, said, “We’ve shared a strong association with BKT Tyres in the past through our IPL team, and it is encouraging to see them now extend their footprint into the Women’s Premier League. BKT’s long-standing involvement across multiple sports and leagues globally reflects their belief in building the sport in a meaningful way. Along with supporting the continued growth of women’s cricket, we see this as a strong commercial partnership that creates shared value and long-term opportunities for both the brands. We are looking forward to a fruitful association.”
Sanjay Adesara, Chief Business Officer, Adani Sportsline (Gujarat Giants), said, “We are delighted to partner with BKT Tyres, a globally recognized brand with a strong presence across multiple sports and leagues worldwide. Their deep-rooted association with sport, along with a clear focus on performance and excellence, makes this partnership a natural fit. We look forward to building a meaningful and impactful association and exploring the opportunities this collaboration will unlock both on and off the field.”
Kshemal Waingankar, COO, UP Warriorz, said, “At UP Warriorz, we believe that building a strong women’s sporting ecosystem requires partners who share our values and long-term vision. BKT Tyres’ commitment to women’s cricket and its association across all teams in the league is a powerful endorsement of the growth and potential of the women’s game in India. We are delighted to welcome BKT Tyres as our Official Tyre Partner and look forward to working together to further strengthen opportunities, visibility, and excellence in women’s cricket.”
Mumbai Indians Spokesperson said, “BKT Tyres has been an integral partner of the Mumbai Indians for five years, and we are proud to now bring that spirit of collaboration to the women’s game. This partnership reflects our ‘One Family’ commitment to parity and performance. We’ve grown together for half a decade, and we are ready to bring that same belief, energy to this new chapter.”
The company currently has a year-long partnership with Cricket Australia, under which BKT is the Naming Partner for India’s recent ODI and T20 tour in Australia, reinforcing its presence across marquee cricketing properties.
The company’s international sports portfolio spans diverse disciplines on a global scale, including Monster Jam, La Liga (Spain) and the Italian Serie BKT football championships, EuroLeague Basketball, Rugby World Cup France, and the United Rugby Championship. Through these close collaborations, BKT leverages sport as a universal platform to engage audiences, promote shared values, and strengthen brand affinity worldwide.
