Wingify, backed by Everstone Capital and the makers of VWO, an experimentation & conversion optimization platform, announced the appointment of Aarthi Ramamurthy as a board member.
Aarthi is the general partner of Schema Ventures, an AI-focused early-stage venture capital fund. Over the last 15 years, she has helped build and scale some of the largest consumer-facing technology products at companies like Meta, Netflix and Microsoft and in her most recent role was the Chief Product Officer of CommerceHub, a large enterprise-grade commerce network. She has also been a repeat entrepreneur.
Aarthi’s extensive product leadership experience, her ability to work closely with founder entrepreneurs, and vantage point into AI through her fund, position her well to collaborate closely with the co-founder & CEO Sparsh Gupta as Wingify focuses on an AI-led roadmap for its digital experience platform.
Aarthi Ramamurthy said, “Few opportunities excite me more than partnering with teams and companies that are building global products and platforms during inflection points in technology, such as the one we are witnessing currently with generative AI. The marketing technology stack is ripe for transformation with artificial intelligence driving next-level personalization and optimization. Wingify, with its global leadership in the experimentation and personalization categories, its strong technology and engineering capabilities, and an entrepreneurial senior leadership team, is well-positioned to be at the forefront of that transformation. I look forward to partnering with Sparsh and team, who combine a bold vision with strong execution focus.”
Sparsh Gupta, co-founder & CEO, Wingify, said, “We are thrilled to welcome Aarthi to our board. In addition to her exceptional product and technical acumen, she brings a deep network that spans technology giants, thanks to her previous roles and emerging startups as a result of her venture fund. We look forward to learning from her experiences scaling consumer and enterprise product platforms and benefitting from her insights on cutting-edge trends in applications of artificial intelligence as we continue to expand our product platform and increase our global presence.”
Sandeep Singh, Managing Director at Everstone Capital, said, “We are pleased to welcome Aarthi on the board. This appointment aligns with Everstone’s philosophy of engaging global thought leaders to actively mentor our portfolio companies. Aarthi will particularly help drive Wingify’s product roadmap in key areas like server-side feature management and experimentation as well as AI-driven real-time personalization, advancing Wingify’s vision of becoming a global AI-first digital experience platform.”

