Whatfix, a digital adoption platform (DAP), has announced its fourth liquidity program of $58 million (approximately ₹485 crore) for employees and investors at a premium to the prior Series D round valuation.
Eligible current and former employees have been allowed to liquidate a portion of their vested units, recognizing their invaluable contributions.
Khadim Batti, Whatfix CEO and Co-founder said, “This program reflects our commitment to both business growth and recognizing those who have been integral to our success. We’re fostering a culture of ownership and innovation by offering employees and investors to share in our growth. Recently, our customer-first approach was recognized as Whatfix was named the only ‘Customer’s Choice’ in the 2024 Gartner Peer Insights DAP report. This program equally underscores our dedication to employees, reinforcing that our employee-centricity is second to none.”
Whatfix recently secured $125 million at over 50% premium in a Series E funding round led by Warburg Pincus with participation from existing investor SoftBank Vision Fund 2. Whatfix is also backed by investors such as Dragoneer, Peak XV Partners, Eight Roads, and Cisco Investments.
With seven offices across the US, India, UK, Germany, Singapore, and Australia, Whatfix supports 700+ enterprises, including 80+ Fortune 500s like Shell, Microsoft, Schneider Electric, UPS Supply Chain Solutions, and Genuine Parts Company.
Whatfix also doubled its workforce to 960+ employees and opened four new offices in Singapore, Germany, Australia, and India since its Series D.
Since 2021, Whatfix has launched four new products, showcasing the strong innovation DNA of the company. The company has been granted 5 patents by the US patent office with 18 more in the pipeline. Despite the macroeconomics and the headwinds in the last two to three years, Whatfix has distinguished itself by maintaining a low cash burn and sustaining growth rate.
