VIP Industries announced the appointment of Sameer Wanchoo as its Chief Marketing Officer (CMO).
Wanchoo joins VIP Industries from Eureka Forbes, where he served as Chief Marketing Officer and played a pivotal role in launching new technologies, co-creating award-winning product designs, re-staging brands, and enhancing consumer experience across E-commerce and Direct-to-Consumer (D2C) channels.
Prior to his tenure at Eureka Forbes, Wanchoo was associated with several reputed organizations, including CavinKare, Mattleand Dabur India. He has also worked with Big Bazaar Future Retail as Head FoodBazaar for the West Zone.

