The MediaLab, a media agency that partners with marketers to drive growth has announced the appointment of Rajeev Kumar Jha as its Chief Investment Officer.
With over 20 years of experience in the media and advertising industry, Rajeev has demonstrated leadership and strategic acumen. His career spans roles with prominent agencies such as Zenith Media, Madison Media, Universal McCann, and Mindshare, where he has managed media portfolios for top-tier clients like Nestlé, Coca-Cola, ITC, GSK, and Mama Earth, among others.
Rajeev’s tenure at Zenith Media as VP – Buying was particularly remarkable, where he piloted teams, managed media buying portfolios worth INR 1,000 crore, and achieved significant milestones, including mitigating media inflation in challenging markets. His ability to deliver measurable business outcomes while fostering strong relationships with media partners underscores his reputation as a trusted industry leader.
He holds an Executive Program in Business Management from the prestigious Indian Institute of Management (Kolkata) and a Postgraduate Diploma in Marketing Communications Management from the National Institute of Advertising, Delhi.
A MediaLab spokesperson, said, “Rajeev’s tenure at Zenith Media as VP – Buying was particularly remarkable, where he piloted teams, managed media buying portfolios worth INR 1,000 crore, and achieved significant milestones, including mitigating media inflation in challenging markets. His ability to deliver measurable business outcomes while fostering strong relationships with media partners underscores his reputation as a trusted industry leader.”
Deepak Sharma, MD and Founder, The MediaLab, said, “We are excited to welcome Rajeev to The MediaLab family. His deep understanding of the media landscape and his proven track record of crafting impactful media strategies will play a vital role in shaping the future of our agency.”
Rajeev Kumar Jha, said, “I am honored to join The MediaLab at such an exciting time in the media industry. I look forward to collaborating with the talented team here to drive innovative media solutions and deliver exceptional value to our clients.”