The Bridal Retreat, an experiential offering for brides-to-be, announced filmmaker Karan Johar as its official brand ambassador.
Conceptualised by E-Factor Experiences, The Bridal Retreat is a high-living six-day experience for the modern bride, designed to go beyond outfits and ceremonies.
With two decades of curating immersive formats and high-impact events, E-Factor brings its signature blend of storytelling and sensibility to the evolving needs of today’s modern Indian woman.
Karan Johar said, “I’ve spent years telling love stories through cinema—but The Bridal Retreat is about the story behind the scenes. It’s not about perfect weddings—it’s about preparing women for what comes after. This retreat offers a rare opportunity: a chance for brides to meet themselves before the world meets the bride. In a world of beautifully curated celebrations, we sometimes forget the inner transformation that marriage brings. The Bridal Retreat places that journey at the centre.”
Samit Garg, Co-Founder & Managing Director of E-Factor Experiences, said, “The Bridal Retreat is not just a concept—it’s a commitment. It recognises that while weddings are important milestones, what truly shapes a woman’s journey is how she enters this new phase—mindfully, emotionally equipped, and in tune with her sense of self. With Karan Johar joining us, we’re adding another layer of meaning and purpose to this platform.”
Held across five transformative days, The Bridal Retreat offers a thoughtfully curated mix of identity exploration, wellness practices, movement therapy, communication coaching, and cultural reflection. The experience is guided by some of the most respected names in wellness, fashion, mental health, storytelling, and relationship readiness. Each session is designed to equip participants with the tools and insights to build not just a beautiful wedding, but a meaningful life beyond it. Manika Garg and Sonali Thakore, the founding pillars of the initiative, have thoughtfully curated the agenda to ensure maximum value and meaningful takeaways for every participant.
Editions for 2025 will be hosted in Mumbai, Delhi, Bengaluru, Hyderabad, Chennai, Jaipur, and Goa.
