Techjockey, a B2B software buying platform, has announced its entry into the United States market. With plans to invest $2 million in the next 12 months and onboard over 1000 sellers across key SaaS categories.
As part of its market-entry roadmap, Techjockey will set up a US-based team across sales, partnerships, and customer success functions. The company also plans to introduce localized comparison tools, pricing intelligence, and assisted buying support tailored to the US business ecosystem.
The launch builds on Techjockey’s three-year vision to generate $10 Million+ in GMV from the US market, serve over 650+ Categories of Software to American buyers, and become the go-to platform for software discovery across segments like CRM, HRTech, ITSM, Cybersecurity, and FinTech.
Akash Nangia, Co-Founder, Techjockey, said, “We see the US not just as a large market, but as a dynamic space where buyers are increasingly overwhelmed by software choices. Techjockey simplifies this journey by combining AI-driven matching with deep human expertise, especially for SMBs with limited IT resources.”
Arjun Mittal, Co-Founder, Techjockey, said, “We’re creating a revenue channel for SaaS companies—from early-stage startups to large ISVs—who want to penetrate the SMB segment but lack feet-on-street capabilities in North America.”
Founded in 2018 by Akash Nangia and Arjun Mittal, Techjockey is a New Delhi, India-based end-to-end B2B SaaS e-commerce platform disrupting the software procurement process.
Functioning as a one-stop-shop digital marketplace, Techjockey simplifies the software buying experience to be fast, effortless, and customer-oriented. From discovery to comparison, demo, purchase, and renewal management, every phase of the buying process is facilitated on the platform.
With more than 15,000 software products listed in 650+ categories and over 2 million customers served, Techjockey has emerged as the one-stop shop for companies seeking efficient, data-driven, and stress-free software solutions.
With over 500,000+ active buyers on its platform and 2 million monthly users globally, Techjockey is now building on its proven success in the Indian market by offering a localized and tech-enabled experience for American businesses seeking affordable, relevant software solutions.
