TABP Snacks and Beverages, a Coimbatore-based beverage manufacturer, has raised $3 million (around ₹26 crore) in a funding round led by LC Nueva.
The round also saw participation from Entrust Family Office and investors Arun Mukherjee and Soumya Malani.
The fresh funds raised will be used to expand distribution across southern and eastern states, introduce new beverage formats, and scale manufacturing capacity.
This investment comes as the FMCG challenger brand focuses on tapping into India’s rapidly growing mass-market beverage sector.
Founded in 2018 by Prabhu Gandhikumar and Brindha Vijayakumar, TABP manufactures packaged value beverages for mass-market consumers. The company transforms popular local street drinks into hygienic, standardized, and affordable packaged formats aimed at bottom-of-the-pyramid consumers.
The company recorded ₹212 crore in sales in FY24-25, up from ₹4 crore in FY19, and aims to cross ₹800 crore in sales over the next three years before expanding to pan-India and exploring a public listing.
Prabhu Gandhikumar, co-founder and CEO of TABP, said, “India’s beverage revolution won’t be defined by metros alone but by consumers of Bharat. For millions of consumers in tier-2 towns, industrial belts, and rural markets, there is still a gap between taste, hygiene, and affordability. Our goal is to deliver quality beverages that feel aspirational yet remain accessible.”
LC Nueva’s spokesperson said, “We have been early believers in TABP’s vision and are proud to see their focused execution translating into tangible growth. Our conviction in brands catering to BHARAT remains strong, and TABP exemplifies this opportunity. TABP’s growth signals a new wave of aspirational yet value-conscious consumption.”
“Under Prabhu’s leadership, TABP has found a niche segment of aspirational and value-conscious customers. Its focus on differentiated flavor offerings proves that companies can innovate at scale while continuing to serve customer needs. We look forward to the next few years as the company grows profitability and becomes a major player in the category,” said a Partner at Entrust Family Office.
