Swastik Productions, known for mythological and historical shows, has rebranded as Swastik Stories, an integrated cultural storytelling ecosystem.
The first phase of the Swastik Stories ecosystem goes live this Diwali, focusing on digital accessibility and cultural reach:
- FAST Channel: A free, 24/7 cultural channel offering curated blocks of Swastik’s legendary shows, bringing timeless narratives to wider audiences.
- Swastik Originals: A new slate of premium, digital-first series that continue Swastik’s tradition of grand storytelling, reimagined for today’s streaming audience.
Swastik Stories aims to expand beyond a single screen into a multi-format cultural ecosystem:
- Films: Theatrical productions bringing epic and devotional stories to the big screen.
- Stage: Large-scale immersive musical theatre for live audiences.
- Domes: Experiential storytelling in planetariums and digital domes.
- Bharatverse: A digital space blending interactive storytelling and metaverse experiences for the next generation.
Siddharth Kumar Tewary, Founder & Creative Visionary of Swastik Stories, said, “For 18 years, these stories have been more than shows — they’ve been part of people’s lives, and I carry that love with me every day. With Swastik Stories, I don’t see this as just a rebrand, but as lighting a new diya. This Diwali, we begin with a FAST channel and Swastik Originals — but the vision is larger. Swastik Stories will grow into a cultural storytelling ecosystem with films, stage, domes, and Bharatverse — each a new way of carrying Bharat’s stories forward. Shows may end, industries may change, but stories must live forever.”
