SuperUs, a tech original equipment manufacturer (OEM) revolutionising display technology, has secured pre-seed funding led by Venture Catalysts, an integrated incubator and accelerator platform.
The funding round also saw participation from several notable investors, including Z Nation Lab Growth Fund Scheme I, Pravaha Creations, Singhvi Heritage LLP, and Pranjal Corporate Services.
The funds secured will be used to further develop its technology, expand its team of experts, and accelerate its go-to-market strategy.
The company also plans to focus on enhancing its business-to-business (B2B) and business-to-government (B2G) offerings while exploring new applications for its innovative display solutions.
Ali Hussain Cochin, Founder, SuperUs, expressed his vision for the company, and said, “At SuperUs, we are committed to localising technology to build devices in India for Indian businesses. Our goal is to build devices for connected business ecosystems, providing industry-centric solutions that enhance productivity and streamline operations. This funding will enable us to accelerate our R&D efforts, enhance our production capabilities, and strengthen our position in the global display technology market.”
Apoorva Ranjan Sharma, Co-founder, Managing Director, Venture Catalysts, said, “SuperUs represent the future of display technology. Their innovative approach to creating sustainable, energy-efficient solutions aligns perfectly with the growing global demand for eco-friendly tech innovations. We believe their product range has the potential to transform how businesses and cities manage information displays across various sectors.”
Founded by Ali Hussain Cochin and Pravesh Kanther, SuperUs has established itself as a leader in developing cutting-edge display technologies. Their products range from ePaper displays to Electronic Shelf Labels (ESL), serving industries such as retail, healthcare, transportation, and smart cities.
Operating from its 30,000 square fit factory in Vapi, Gujarat, SuperUs features 8 hybrid, flexible production lines, enabling end-to-end production.
SuperUs claimed that it is making its mark in a rapidly expanding global market. The digital signage market alone is projected to reach $35.94 billion by 2026. Meanwhile, the E-paper Display Market is expected to reach $28.16 billion by 2030.