Team Pumpkin, a digital marketing agency has been appointed as the marketing partner for Style Baazar, a fashion retailer. As part of the mandate, the agency is responsible for the brand’s performance marketing, affiliate marketing and social media.
This partnership aims to provide Style Baazar with a new marketing approach, targeting their audience. Team Pumpkin is crafting strategies to enhance Style Baazar’s brand recall and online engagement through compelling content in all regions and elevate their online engagement through captivating content.
The collaboration came into effect on August 1st, 2024.
“Partnering with Team Pumpkin, we are thrilled to embark on a journey to significantly expand our audience reach. By following a carefully crafted strategic roadmap with our new agency, we aim to not only achieve our specific marketing objectives but also to captivate and engage a broader spectrum of new audiences with greater impact,” said Siddhantt Khemani, Chief Marketing Officer of Style Baazar.
Rashi Garodia, Business Head at Team Pumpkin, Kolkata states, “As a creative team, we are committed to pushing the boundaries of innovation, ensuring that Style Baazar stands out with a distinctive and competitive edge in the market. Our focus is on crafting unique and impactful creative solutions that not only resonate with our audience but also set new benchmarks in the fashion industry.”
Style Baazar is a multi-brand fashion store with its headquarters in Kolkata, West Bengal. The brand with its 168+ stores spread across 9 Indian states offers a comprehensive product range that includes trendy clothing and accessories for men, women and children.