Salt Oral Care, the luxury oral beauty brand announced the appointment of Dr. Nisha Sancheti, BDS, MHA (California), as its new Chief Dental and Wellness Officer.
Dr Nisha Sancheti, a distinguished dental professional with over 16 years of experience, is officially joining the SALT Board alongside Karan Raj Kohli and Viraj Kapur, the visionary founders of SALT Oral Care.
As the Chief Dental and Wellness Officer and the brain behind SALT’s innovative products, Dr. Nisha brings her unparalleled expertise and passion for holistic oral health to the brand.
With a background in dentistry and a Master’s in Health Administration, her decision to collaborate with SALT stems from a shared vision of creating sustainable, luxurious, and effective oral care solutions.
Dr. Nisha’s leadership and scientific acumen have been instrumental in developing SALT’s cutting-edge, chemical-free formulations, ensuring that each product not only enhances dental health but also aligns with eco-conscious values.
In her role as Chief Dental & Wellness Officer, Dr Nisha will spearhead the development of Salt’s chemical-free oral care products, ensuring they meet the highest standards of safety and effectiveness while maintaining the brand’s commitment to luxury and sustainability.
Karan Raj Kohli and Viraj Kapur, Founders of Salt Oral Care, said, “We are thrilled to welcome Dr. Nisha Sancheti to our leadership team. Her unique blend of dental expertise and passion for sustainable oral care aligns perfectly with Salt’s mission. Dr. Nisha’s vision will be instrumental in our continued efforts to redefine oral care as a luxurious, health-conscious ritual.”
“Dr. Nisha’s appointment reinforces our commitment to being a dentist-backed, clean, and luxury-oriented brand. Her expertise will be crucial in expanding our product range and ensuring that each item we offer meets the highest standards of dental health and environmental sustainability,” they added.
Dr. Nisha Sancheti said, “I am honored to join Salt Oral Care as Chief Dental & Wellness Officer. This role allows me to combine my passion for enhancing oral health with my commitment to sustainability and innovation. I look forward to contributing to Salt’s mission of creating oral care products that not only prioritize dental health but also advocate for environmental consciousness.”
This appointment comes at a time of significant growth for Salt Oral Care. The company recently launched innovative products like the Amalfi Spearmint Mouthspritz and Souk Fennel Mint Mouthspritz, demonstrating its commitment to combining natural ingredients with scientific innovation.
Salt Oral Care has recently secured seed funding to fuel its expansion into the North American market.