Renault India, a wholly owned subsidiary of the French carmaker Renault Group, announced the integration of its new logo in all new product launches, starting with the soon-to-be-launched The All New Triber.
As per the company, this marks a milestone in the company’s efforts to transform its brand in India under the ‘renault. rethink.’ brand transformation. However, the new logo is already part of Renault India marketing campaigns and other assets strategy.
The new visual identity reflects Renault’s shift to a modern, tech-focused brand. The redesigned logo, a minimalist interlocked diamond, symbolizes clarity, connection, and continuity, aligning with the brand’s global direction and digital-first approach.
Uncluttered and free of additional typography, the new logo’s flat, minimalist design evokes openness and progress, while enhancing its adaptability across digital and physical touchpoints, from vehicle grilles to screen animations, signalling Renault’s renewed commitment to modern mobility.
The New Visual Identity, including the updated logo, is already being implemented across all physical touchpoints in India, including dealerships, offices, the manufacturing facility, and the R&D centre.
