Project Worldwide, an agency holding company, announced the appointment of Neha Lobo as Managing Director of GPJ India. She succeeds Rasheed Sait, who has been as Chief Growth Officer of Project Worldwide India/South Asia.
She brings over 25 years of distinguished experience in brand, client relationships, and business development, with a proven track record of driving significant business growth and leading high-performing teams.
Prior to joining GPJ India, Neha held various leadership positions at IBM, including building a Digital Marketing Demand Centre for the APAC region and serving as APAC Geo Leader for Sales Development for IBM Technologies. Her extensive expertise in technology, automotive, and retail industries aligns perfectly with GPJ India’s commitment to delivering impactful and memorable brand experiences.
In her new role, Lobo will be responsible for leading the GPJ India team, expanding client relationships, spearheading the agency’s strategic growth, fostering innovation, and further solidifying GPJ India’s position as a market leader in the experiential space.
Fiona Bruder, CEO, George P. Johnson, said, “We are thrilled to welcome Neha Lobo to the GPJ India family. Her transformational leadership, deep industry knowledge, and passion for creating engaging experiences make her the ideal person to lead GPJ India into its next phase of growth. We are confident that under her guidance, GPJ India will continue to push the boundaries of experiential marketing and deliver exceptional value to our clients.”
