PhysicsWallah (PW), an edtech company, has appointed Alifiya Nalwala as its Group Head of Corporate Communications and Public Relations. With over 19 years of experience in journalism, largely focused on the education sector, Alifiya will spearhead PW’s communication strategy, ensuring cohesive messaging and stronger audience engagement.
Before joining PW, she was a Senior Writer at The Ken and previously spent over eight years at The Indian Express, where she served as Assistant Editor and Special Correspondent. Her career includes leadership roles at DNA (Chief Reporter & Principal Correspondent), Mid-Day, and HT Media.
Alakh Pandey, CEO and Founder of PhysicsWallah, said, “PW has expanded across multiple segments in recent years. Alifiya’s deep editorial and strategic communication experience will help standardize our messaging across internal and external channels.”
Alifiya Nalwala said, “As a journalist, I have closely tracked India’s evolving education landscape, a sector close to my heart. PW’s journey has been truly inspiring, and it is an honor to join a company that prioritizes students and is committed to shaping the future of education.”
