Nutrela Nutrition, a nutraceutical brand under Patanjali Foods, has announced Bollywood actor Shahid Kapoor as its new brand ambassador.
The collaboration aims to inspire individuals to adopt Nutrela’s natural, safe nutraceutical solutions for a healthier lifestyle.
Commenting on the collaboration, Sanjeev Asthana, CEO of Patanjali Foods Limited, said, “Patanjali Nutraceuticals works with a fitness-first approach, focusing on balanced nutrition and holistic health. Consumers of Patanjali Nutraceuticals are individuals who accord top priority to their fitness and wholesome wellness. This ensures continued improvisation in their personal and family health metrics. We have chosen to partner with Shahid Kapoor, who qualitatively manifests our brand’s key attributes, persona, and values. The Nutraceutical range of products is equally consumed for the best results in mental agility, also a key facet of Shahid’s personality.”
