Oshea Herbals, a herbal and nature-based personal care brand, has announced the appointment of Bollywood actress Nushrratt Bharuccha as its new brand ambassador.
The partnership will unfold through a series of integrated campaigns spanning television, print, digital platforms, and on-ground activations, where Nushrratt will be the face of Oshea’s upcoming brand stories. These campaigns aim to inspire consumers to inculcate natural, safe, and effective solutions in their everyday beauty routines.
Jeetendra Kumar Kundalia, CEO & Managing Director of Oshea Herbals, said, “At Oshea Herbals, our philosophy has always been simple: beauty should feel honest, safe, and close to nature. Nushrratt reflects this idea beautifully. She is modern, relatable, and inspires confidence in being real, which are qualities that mirror what Oshea Herbals stands for. With her joining our journey, we see an opportunity to spark a deeper connection with consumers who, like us, believe that natural beauty, when nurtured with care and responsibility, becomes truly timeless.”
Yash Kundalia, Co-Founder, Oshea Herbals, said, “At Oshea Herbals, we’ve always believed that true beauty is about authenticity and confidence. Nushrratt perfectly represents these values and brings a fresh, modern voice to our brand. Her energy and connect with the present generation will help us tell the Oshea story in a way that inspires more people to choose beauty that feels natural, safe, and real.”
Nushrratt Bharuccha said, “I’m thrilled to join the Oshea Herbals family. I’ve always admired how the brand formulates the power of nature into these wonderful products. What resonates with me most is their philosophy of keeping things simple and real, which makes this partnership feel so genuine. For me, it’s not just about skincare—it’s about embracing who you are, and Oshea reflects that beautifully.”
