Nua, a women’s wellness and hygiene brand has raised ₹35 crore in a pre-Series C round funding led by Mirabilis Investment Trust. The round also saw participation from distinguished investors including Samir Singh (EVP – Asia, Colgate Palmolive & Former Chair of Unilever SE Asia), Shuchi Kothari (Head of DSP Family Office and SRF Limited).
The funds raised will be used for retail expansion and new product introductions across key channels such as marketplaces, quick commerce and offline retail.
The Series C funding round brings the company’s total financing to $21.5 million from leading investors including Lightbox, Kae Capital, renowned actress Deepika Padukone and Vindi Banga (former Global President of Unilever).
Ravi Ramachandran, CEO & Co-founder, Nua said, “The past 12 months have been exceptional for Nua. Not only have we turned profitable but we have also grown over 2.5x in revenue. We reached an important milestone by becoming profitable in Q2, crossed Rs. 100 Cr net revenue ARR in Q3 and are now on track to reach Rs. 150 Cr net revenue ARR in the next quarter. The capital raised in the current round will accelerate our journey to achieving the growth milestones we have set for ourselves.”
Srinivas Seshadri, Head of Investments at Mirabilis Investment Trust, said, “We look forward to a great journey with Nua in reshaping the menstrual health landscape in our country. The team has demonstrated exceptional growth and a clear path to sustained profitability, while serving a greater purpose—normalizing conversations around menstrual health, offering holistic solutions and empowering women with better choices. Nua’s broad product portfolio and strong presence across channels position it very well to serve a growing tribe of women seeking exceptional performance, value and convenience.”
Founded in 2017 by Abhishek Ramanathan and Ravi Ramachandran, Nua is a digital-first women’s wellness company. Starting with innovative, toxic-free sanitary pads, the company has now expanded their product range to period panties, intimate hygiene products, cramp-care solutions, post-partum care and products to manage cyclical acne.
Over the last 12 months, the company has added new product segments with a focus on comfort and toxic-free positioning – Extra Long Night Pads, Disposable period panties, menstrual cups and post-partum products. Nua’s products are available on its website as well as on various e-commerce platforms such as Zepto, Amazon, and Flipkart.
