Niyogin Fintech, a publicly listed fintech platform, has revealed a significant strategic shift with the separation of its NBFC (Non-Banking Financial Company) business and iServeU (iSU) and will now be individually listed entities.
Following the restructuring, the newly formed subsidiary, Niyogin Finserv Limited, will manage the scaling of the NBFC company, with a strong focus on extending its lending book through fintech partnerships. The company aims to combine data-driven decision-making, a low client acquisition cost, and expanded access to underserved communities to establish a high-margin, scalable lending business.
Meanwhile, iServeU will operate independently, shifting to a SaaS-based business model. This approach will reduce dependency on “pass-through” revenue sharing with partners, allowing iServeU to expand steadily and predictably while strengthening existing connections and exploring new product offerings.
Tashwinder Singh, CEO, and Managing Director of Niyogin Fintech Limited, said, “I am excited to announce that the Board has approved the proposal for the composite scheme of arrangement and amalgamation among Niyogin Fintech Limited (NFL), Niyogin Finserv Limited (newly incorporated 100% subsidiary) and its 51% subsidiary, iServeU (iSU). As a result, both the NBFC business (along with associated companies) and iSU will be individually listed. This decision reflects our commitment to creating two distinct, agile, and high-performing entities that can independently focus on their strengths, pursue growth opportunities, and deliver enhanced value to our stakeholders.”
Founded in 2017 by Amit Rajpal and Gaurav Patankar, Niyogin Fintech offers loans, finance, and investment as well as lending and allied activities to micro, small, and medium enterprises.
Niyogin Fintech caters to India’s underserved MSMEs and rural individuals and is engaged in diversified segments such as Rural Tech, Credit, and Wealth Tech.
Niyogin Fintech operates on a hybrid model wherein it provides technology solutions across its different segments to its partners, who in turn handle the physical leg of customer servicing for a revenue share. In rural areas, the company has been empowering retail stores to offer payments and financial transactions to customers in their vicinity.


