MSM Unify, a global education company and part of MSM Group, announced the appointment of Alisha Anand as Director of Brand & Marketing.
With over 17 years of rich experience across brand strategy, digital transformation, and integrated marketing, Alisha steps into the role to steer the company’s branding and communication strategy as it expands its footprint in India and international markets.
Alisha held leadership roles at Informa Markets, Epoch Elder Care, SATYA MicroCapital, and Möbel Grace. Notably, she has helped scale brand visibility through high-ROI campaigns. Her ability to integrate AI-led automation with human-centric storytelling makes her a force in today’s marketing landscape.
Alisha will be responsible for global brand strategy development and execution for MSM Unify, integrated marketing campaigns, and digital innovations.
Sanjay Laul, Founder of MSM Unify, said, “Alisha’s appointment marks a pivotal moment for MSM Unify. We’re thrilled to welcome her aboard as we continue to redefine the future of student mobility. Her dynamic approach to brand building and her deep understanding of global markets align perfectly with our vision.”
Alisha Anand, Director of Brand & Marketing of MSM Unify, said, “Joining MSM Unify is both an honor and an exciting challenge. This organisation’s commitment to innovation and impact in the global education space resonates deeply with me. I look forward to shaping a brand that inspires students, partners and institutions worldwide.”
