MiQ, the global programmatic media partner, announced a major expansion of its India leadership team through a mix of key elevations and new strategic appointments. This leadership strengthening comes as a part of MiQ’s major commitment to India as a priority market, following the recent announcement of MiQ Sigma, the company’s new AI-powered platform designed to revolutionise media buying.
The key elevations within the India leadership include:
- Sachi Gurudanti – Director of Product
- Abhishek Goyal – Director of Solutions
- Ajendranath Munduri – Director of Trading
- Vineet Badde – Chief of Staff
The team also welcomes two new appointments in key roles:
- Anusha Modi – Director of Account Management
- Namrata Aswani – Director of Marketing & PR
Varun Mohan, Chief Commercial Officer India, MiQ, said, “MiQ is a people-first organisation, and we’re very excited to assemble our leadership team for our future growth. India is a priority growth market for MiQ, and we trust our new leadership team to represent the long-term commitment we are making in the country’s programmatic ecosystem. With the upcoming launch of the revolutionary MiQ Sigma in the Indian market, alongside our other upcoming innovations, I’m certain our enhanced leadership team will drive strong client impact across the programmatic market in India.”
Sachi Gurudanti makes the move to her new role from her previous position as Director of Solutions in Canada, completing over six years at MiQ.
Sachi Gurudanti, Director of Product, MiQ, said, “Having spearheaded Canada’s TV Intelligence (TVi) rollout, I’m thrilled to help tailor tech for India as one of the world’s fastest-growing markets for programmatic and CTV innovation.”
Abhishek Goyal brings over 10 years of programmatic advertising experience to the role, with over 2 years of building solutions for the US market.
Abhishek Goyal, Director of Solutions, MiQ, said, “Our go-to-market edge lies in tailoring products for our clients and their specific requirements in every region. MiQ is committed to building innovative and tech-agnostic offerings alongside deepening our data partnerships to deliver focused outcomes for our clients in India.”
Ajendranath Munduri has been elevated from Trader Manager and has been with MiQ since 2022.
Ajendranath Munduri, Director of Trading, MiQ, said, “We’re bringing unmatched capability, efficiency and value to every interaction within the Indian market and giving our clients a roadmap to navigating the adapting programmatic ecosystem – which is a core part of why they trust MiQ.”
Vineet Badde has been a key part of the organisation since 2023 and is an alumnus of IIM Indore and NIT Calicut.
Vineet Badde, Chief of Staff, MiQ, said, “I’m pleased to be taking on the new role of Chief of Staff as we look to strengthen our operational efficiency in India to drive strong growth and results.”
Anusha Modi joins MiQ from MX Player, where she managed Revenue Strategy & Planning.
Anusha Modi, Director of Account Management, MiQ, said, “At MiQ, the future of programmatic is being redefined every day. I’m thrilled to be part of this journey and to lead with a focus on innovation, excellence, and meaningful results for our clients and partners.”
Namrata Aswani joins MiQ with over 17 years of experience in the PR & Communications industry, and previously served as Director of Public Relations at Gozoop Group.
Namrata Aswani, Director of Marketing & PR, MiQ, said, “I’m elated to be a part of the MiQ family. Since its launch in India, MiQ has been on a strong upward trajectory, and I look forward to spotlighting many accomplishments on this journey while driving meaningful narratives and messaging that support our growth plans for the market.”
