Mediascope, the international media sales house, announced its exclusive India partnership with The Telegraph, a UK news platform. The appointment makes Mediascope responsible for branded content and advertising partnerships across The Telegraph’s global footprint, including print, digital, newsletters, podcasts, apps and events.
Mediascope represents leading media brands across Europe, the US, the Gulf, APAC and India. The addition of The Telegraph UK further strengthens its global footprint and its ability to connect Indian advertisers with high-value international audiences.
Marzban Patel, Founder and CEO of Mediascope, said, “The Telegraph brings together heritage, intelligence and innovation like few others. With a deep, subscription-led relationship with its readers, it offers brands the opportunity to engage audiences in a way that is both highly relevant and rooted in trust.”
The Telegraph was the first European newspaper to go online. As third-party tracking faces stricter regulations, The Telegraph offers cookie-free, cross-platform targeting using first-party data to give brands a performance-focused and transparent option.
