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Home > Business > Brands > Marketing > Lancôme announces Sonam Kapoor as brand ambassador

Lancôme announces Sonam Kapoor as brand ambassador

Known for her instinctive sense of style, cultural awareness, and ability to bridge Indian identity with international luxury, she brings a presence that is both informed and influential.

MarcaMoney
Last updated: February 2, 2026 10:39 PM
By MarcaMoney
Lancôme announces Sonam Kapoor as brand ambassador
Lancôme announces Sonam Kapoor as brand ambassador
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Lancôme, the French luxury beauty brand, has announced Sonam Kapoor as its brand ambassador from India.

Known for her instinctive sense of style, cultural awareness, and ability to bridge Indian identity with international luxury, she brings a presence that is both informed and influential. This distinct point of view makes her a natural partner for Lancôme as the brand continues to engage a new generation of beauty consumers in India.

With Sonam Kapoor as its Ambassador from India, Lancôme marks a new chapter in the country, reinforcing its leadership in luxury beauty. Grounded in innovation and brand expertise, upcoming campaigns will reflect a modern and relevant approach to beauty, shaped for the evolving Indian consumer.

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Sonam Kapoor said, “Lancôme has been part of my beauty journey for many years, ever since I first experienced the brand in Paris. I’ve always admired ambassadors like Julia Roberts, Olivia Rodrigo, and Isabella Rossellini for how they represent beauty with authenticity and purpose, and how they embody a positive and optimistic vision of life. What I truly appreciate about the brand itself is the thought and research that go into creating products that deliver visible results. Génifique Ultimate Recovery Serum, in particular, has become a part of my routine – it supports skin recovery and resilience, especially during long days and constant travel. To collaborate with Lancôme as its Ambassador from India feels both meaningful and exciting.”

Shrestha Jana, General Manager, L’Oréal Luxe India, said, “Sonam Kapoor represents a modern, confident voice that aligns strongly with Lancôme’s values. This partnership comes at a significant moment as we continue to deepen our presence in India, a market that plays an important role in shaping the future of luxury beauty. Sonam’s perspective will support how we engage consumers across skincare, beauty, and fragrance, particularly as we strengthen our science-led portfolio.”

Vania Lacascade, Global Brand President of Lancôme, said, “At Lancôme, our mission goes far beyond creating beauty products. We are a French heritage brand driven by innovation, and we are committed to accompanying women at every stage of their lives, celebrating their diversity around the world, and inspiring them to embrace their optimism, confidence, and self-expression. We are proud and delighted to welcome Sonam Kapoor Ahuja to our family of Brand Ambassadors, bringing her modernity, sophistication, and unique cultural perspective to Lancôme.”

TAGGED:Brand AmbassadorLancômeSonam Kapoor

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