KiranaPro, an AI-powered quick commerce platform, has acquired Joper.app, a hyperlocal grocery delivery service that connects small kirana stores with customers. This strategic acquisition aims to enhance KiranaPro’s capabilities in vendor acquisition, hyperlocal marketing, and seamless grocery delivery while expanding its service reach.
Since its inception, the Joper.app has successfully expanded its operations in about 25 cities, including Ranchi, thane, Kolkata, Jaipur, Mysuru, Noida, Vaishali, etc. It had onboarded multiple store owners and built a loyal customer base while operating on a rented platform.
Through this acquisition, KiranaPro will fully integrate Joper.app’s operations, leveraging its strengths in local vendor outreach and customer engagement.
After this acquisition, Joper.app’s onboarded stores, vendors, and customers will shift to the unified ecosystem. KiranaPro will leverage Joper’s vendor acquisition expertise to expand its market reach further and strengthen local store partnerships.
Deepak Ravindran, Co-Founder and CEO of KiranaPro, said, “This acquisition not only strengthens KiranaPro’s presence in the hyperlocal commerce space but also ensures better tech-enabled solutions for local store owners, improving efficiency and customer experience. The move aligns with KiranaPro’s mission to empower small retailers, helping them compete with major quick commerce giants. Sumit’s experience and insights on the dynamics of running a retail business in India, which he regularly shares through his Youtube channel, will be an added asset to KiranaPro and the vendors working with us.”
Sumit Gorai, Founder of Joper.app, said, “Just like KiranaPro, Joper’s mission has always been to empower small kirana store owners by bridging the gap between local businesses and digital commerce. While we successfully onboarded numerous vendors and built a loyal customer base, I realized that long-term growth demands a strong, customizable technology platform. Partnering with KiranaPro presents the perfect opportunity to scale this vision using their advanced AI-driven tools, ONDC integration, and voice-enabled ordering system. I am excited to bring my expertise in marketing and vendor outreach to KiranaPro, helping strengthen its presence in the hyperlocal retail space while continuing to support small business owners in their digital journey.”
